The design and research team at GrowGen Next has worked on changing children’s perspective on scans and other diagnostic tests by surrounding the designated areas or clinics with fun-filled items and activities. The children, who were previously scared to enter the scan room, now find it entertaining as the complete set-up has been modified by displaying cartoon characters throughout the scan process. This scenario exemplifies the concept of _____.
A) individualism
B) innovation
C) fortification
D) attribution